The 68th PHARMCHINA, organized by the Reed Sinopharm Exhibitions, was held at China Import and Export Fair Complex (Pazhou) from 4th to 6th December 2012. Leaders of Tianjin Kangzhe, Marketing Department, Market Management Department and Sales Department, totally 15 people attended the drug trade fair.
Before we went to the drug trade fair, we messaged to all the regional sales managers and sales agencies that we will take a place in the event to attract more sales agencies visiting our booth and discussing collaborations with us.
The drug trade fair opened on 4th December, the Chairman of Tianjing Kangzhe Mr. Yang Bing led all of our participants devoting into the event. Through simple and warm communication, we created sales agencies` demands of our products very quickly. In order to keep good communication after the drug fair, we collected sales agencies` business cards and provided them with our product flyers and contact information. We totally collected over 400 sales agencies` information, and uploaded it into our PRS information management system to prepare the customer visit for our regional sales managers.
Through the Guangzhou drug trade fair, Tianjin Kangzhe enhanced company image and employee image, promoted the product brand of our key products, built a platform for market expansion, and also effectively showed our company strengths.